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Research Analyst - Marketing Sciences

Job description

Are you a dynamic and motivated research analyst ready to dive into the world of marketing science? Does solving client problems with smart numbers, conducting complex analysis, and visualizing data excite you? If so, read on!!
  
We seek someone with a basic to intermediate proficiency in data development and analytical techniques who would relish joining one of Australia's leading strategic market research consultancies. This is role with fantastic learning opportunities – you'll develop skills as a Market Scientist working across things like:
  • Data development methods: outlier detection, structuring/building, weighting, and imputation.
  • Exploratory and predictive analytic techniques pertinent to marketing science.
  • Core methodologies across brand, product, and experience: brand measurement framework, NPS, and concept testing.
What you'll do:
  • Collaborate with consultant teams to manage fieldwork, sampling, quotas, and weighting.
  • Review and ensure the quality of questionnaires (e.g., programming instructions, question and scale format, QC testing of survey links).
  • Prepare data files for analysis by cleaning, recoding, restructuring, and weighting, leveraging external data sources as needed.
  • Deliver ad-hoc data analysis requests and present results concisely under the guidance of senior analytics team members.
  • Manage client sample processes and specified data streams.
  • Use analytical and data visualization tools (e.g., DisplayR and PowerBI) to support data analytics.
What you need:
  
Data Analysis Expertise: At least 1-2 years of experience in sophisticated data analysis and visualization.
Survey Data Proficiency: Hands-on experience with survey data is a must.
Technical Skills: Proficient in using SPSS/Q, with knowledge of R, Python, or Sawtooth being highly desirable.
BI/Dashboard Tools: Familiarity with business intelligence and dashboarding tools like Tableau and DisplayR.
  
If you're ready to take the next step in your career and join a team where your skills and growth are valued, we'd love to hear from you!'
  
To apply send your CV to Rowan Haylett at rhaylett@resourcesgroup.com

About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.